Sales & Marketing Campaigns
Effective campaigns blend strong positioning, smart targeting, and consistent execution. I have built campaigns for rebrands, new product introductions, staff training programs, retention efforts, and consumer acquisition. My work spans both B2B and B2C environments and focuses on finding real customers through efficient and well aimed strategies. I rely on data first platforms and creative value driven messaging to make each campaign practical, scalable, and results oriented.
Year
Ongoing
Service
Promotions
Category
Promotions
Tool
I have worked four years at Prosidium developing and analyzing data and research that sharpened our understanding of customer personas. Leveraging both proprietary insights and market research, I designed and executed geo-targeted ad campaigns aimed at specific personas during major industry events.
These campaigns combined video content, differentiated pain points, and other high-impact elements to drive meaningful engagement from key decision-makers where they were most concentrated and amounted to millions in revenue.
